Most people in the audience at “Successful Selling” on Tuesday would have been delighted with the amount of information provided by the eight speakers. This is what one attendee had to say:
ISMM, the UK‘s Institute of Sales & Marketing, was holding their event in the National Motorcycle Museum in
Birmingham, a rather unusual venue, kind of okay for the purpose, but not really exciting or breathtaking. I guess the ISMM wanted to reflect on the economy.
The seminar itself had a variety of speakers, and being honest, I haven‘t heard of any before. More local „UK“ heros, but nevertheless, with good advice and tips for the audience, also mostly British (with me being an exception).Jeremy Jacobs, Chairman of the day, was running through the conference, also giving cold calling tips on the way, how to improve your chances using the telephone. Jeremy was very confident and spoke seriously, sometimes with a little witty smile, doing a great job as the host.
Sacha Kronberg concluded – From the organizational part, not much to criticize, all running smoothly, with great stage decoration and high technical standards. The venue was a little bit in contrast to that, but tolerable. Still I would have wished for a Jeffrey Gitomer, or Steve Schiffman, or Tom Hopkins to be on stage – and I would have liked more on the topic of cold calling – at this is still a widespread form of lead generation, which was not
really addressed (apart from the few tips by the chairman Jeremy Jacobs). I would have liked a more detailed seminar, giving more details practical tips like Andy Bounds.
Tags: sales
[...] skills and can get the best out of the people for whom they are responsible. Last year at Successful Selling, one of the speakers was Andy Bounds, author of The Jelly Effect. His 45-minute keynote was about [...]